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Under the Hood: Tuning Campaign Performance

Scott Nash
VP, Product Management, R&D
Stephen Baker
Maketing Automation Program Manager
Amazon Web Services

April 26th at 11:30am

Location: Room 2022/2024

Get an in-depth walkthrough from the Platform PM team on how Marketo works – how events are processed from Munchkin to Triggers to Campaign execution. We’ll walk through Batch and Trigger Campaigns, which tool is right for the job and why, and what to expect in terms of performance. We’ll show performance benchmarks for batch and bulk APIs and when to use each. Finally, we’ll cover best practices (and ones to avoid.)